Carla DaSilva

Carla Dasilva's foray into hair artistry is deeply influenced by her rich heritage, blending Portuguese, Brazilian, and Italian roots. Raised in Hudson, MA, her childhood was filled with travels to the Azores, Portugal, and Brazil, where she absorbed the vibrant cultures, fashion, and art that later fueled her career in the hair industry. Starting at 16 in a local Aveda salon, Carla's passion for hair, science, and fashion steered her from college to cosmetology school. Her educational journey took her from Minneapolis to Soho, studying under luminaries like Horst Rechelbacher, founder of Aveda Corp.

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Bella Salem

Introducing Bella Salem, a rising star in hairstyling, mentored by none other than her mother, Carla. From early years spent crafting homemade gifts to skillfully braiding classmates' hair during lunch breaks, Bella's talent was undeniable.

Inspired by her mother's expertise, Bella pursued formal training in cosmetology, emerging as a junior stylist at Belerinaz Salon & Hair Restoration Clinic. Alongside Carla, she brings a fresh perspective and youthful energy to the team.

With Carla's guidance and Bella's flair for innovation, they create a vibrant atmosphere where clients feel empowered and rejuvenated. From crafting chic hairstyles to supporting hair restoration treatments, Bella's dedication to her craft shines through, ensuring every client leaves feeling confident and beautiful.